Function and Sustainability
SA Automotive is a full-service interior trim supplier whose team of experts will partner with you to provide the most practical and technical solution possible. SA constantly strives to innovate and exceed customer expectations while reducing our environmental footprint.
Our commitment to sustainability and the well-being of our associates and communities is a high priority and is embedded into our company culture, manufacturing practices and products.
Company Vision
To set the standard for service in the automotive industry by continually exceeding our customer’s expectations for product quality, delivery, and customer support.
- To offer unique, diversified and technically leading solutions to a diversified customer base in the global automotive supply market
- Set the standard for service in our industry by continually exceeding our customer's expectations for product quality, delivery and customer support
- Support global sales from multiple manufacturing sites located strategically across the globe
- Challenge and empower one another to promote a safe, efficient and respectful working environment that ensures long term stability and employment security, providing opportunities for life-long personal and professional development
Our Mission
Provide the auto industry with custom solutions with a focus on quality and value.
- Service OEM, Tier I and Tier II automotive suppliers with quality and value added products
- Provide flexible and rapid response solutions to our customers driven by innovation
- Provide a rewarding, safe and environmentally friendly workplace for our employees
- Satisfy our shareholders expectations of growth and profitability
Core Values
Our success is attributed to an enthusiastic team structured culture that is centered around integrity, dignity and respect.
Treat All Individuals with Dignity & Respect
Promote a Healthy Work-Life Balance & Clean/Safe Workplace Environment
Encourage Long-Term Customer & Supplier Relationships
Focus on Meeting Internal & External Customer Needs & Expectations
Encourage Employees to Reach Their Full Potential
Solve Problems Quickly & Effectively as a Team
Protect Environment & Contribute to Community
History of SA Automotive
American Wood Stock Company is Founded
American Wood Stock specialized in extrusion of plastic sheets (50/50 blend of P.P. and wood powder).
Establishment of ASAA, Inc.
ASAA Inc. purpose was to introduced “Wood Stock” molding technology to the U.S. Market.
ASAA, Inc. Sales Topped $160 Million in 10 Years.
Lear Corp., now IAC, acquires ASAA, Inc.
Creation of AESSE Investments, LTD.
Holding company providing integrated upper management and financial to its subsidiaries.
NWP Inc. (formerly North Wood Plastics) is Founded
NWP specializes in sheet extrusion (XR Sheet and Lam Stock) of moldable substrates for automotive interiors.
Acquisition of S Group Automotive
S Group Automotive achieves world class status as a molder of automotive interior components.
Acquisition of SK Automotive
SK Automotive is a world class molder of automotive interior components strategically located in Puebla, Mexico.
S Group Automotive Awarded Certificate of Achievement from Chrysler
The 2011 Outstanding Quality Performance Award. Implementation of PU/GF process in Webberville for load floor applications.
First headliner program awarded in Mexico.
SA Automotive is Launched
S Group Automotive, Shea Interiors, and SK Automotive consolidated into one company and rebranded as SA Automotive.
SA Engineering plant in Livonia, Michigan opens
BMW & Mercedes-Benz award new business to our Mexico location
GSLA was created
SA Automotive and Green & Light partner in a Joint Venture for the PU spray technology better know as Baypreg.